Campus Marketplace

Allow enrolled and unenrolled students to register and pay for courses through a single platform

The disconnect between education and employment is growing, and many learners around the world are seeking academic opportunities that better align with their career goals. As learners search for courses and programs that fit their needs, institutions have an opportunity to expand their reach and draw in new learners. To do this, colleges and universities must deliver the experiences and skills that today's students need to thrive in a competitive work environment.

Campus Marketplace powered by Jenzabar is designed to meet that need by giving institutions more freedom and flexibility in how and to whom they offer learning opportunities. As a centralized solution integrated with Jenzabar One, Campus Marketplace allows colleges and universities to put their courses online in a branded storefront so that any learner, whether enrolled or unenrolled, can register and pay for those courses. It gives institutions the opportunity to expand their reach and enables learners of all types, including those looking for an online college experience or those looking to acquire new skills that can help them succeed in the workplace, to discover new learning opportunities and enroll whenever they want.

Campus Marketplace enables colleges and universities to unbundle their course offerings and make them accessible to learners who may not be enrolled at the institution. It makes it easy for institutions to expand their reach into new markets, tackle the enrollment crisis head-on, and publish their courses to a branded storefront where individuals can view, register, and pay for in-person, online, or hybrid learning opportunities through a single, modernized ecommerce environment.

• Easily organize and publish multiple course catalogs on a modern, online storefront branded to your institution.
• Allow enrolled students and unenrolled learners to register and pay for non-credit courses through your institution’s website.
• Integrate with Jenzabar One to enable seamless data exchange and eliminate the need for additional systems of record.
• Accelerate storefront deployment with a simple “out-of-the-box” solution.
• Deliver a seamless and familiar ecommerce user experience for today’s digital-native learners.
• Simplify the registration process for learners seeking non-credit courses, reducing the need for them to take offline enrollment actions.

Campus Marketplace gives institutions the opportunity to expand their reach into untapped markets while simultaneously giving learners of all types more choice in how, where, and when they get an education. It enables institutions to better achieve their mission in empowering today’s learners while also opening new opportunities for growth and innovation.

Fulfill Your Institutional Mission

• Prepare all types of learners with the skills and knowledge they need for success in today’s competitive workforce.
• Increase your enrollment reach by making your courses accessible through a modern ecommerce environment.
• Grow your institution’s brand by expanding your online presence.

Increase Enrollment, Revenue, and Value

• Launch new online channels to make your courses more available to learners who were previously out of reach.
• Open new revenue opportunities and ensure long-term financial sustainability by leveraging an online platform built for growth.
• Better address the growing skills gap by implementing programs that meet local community and industry needs.
• Easily add or remove storefronts and course offerings as student needs change.

Deliver a Familiar Online Buying Experience

• Mirror modern ecommerce experiences by publishing courses to your branded storefront.
• Simplify and streamline the process of registering and paying for courses.
• Enable users to make additional course-related purchases, like parking passes or textbooks, with a single click.
• Allow buyers to purchase courses in bulk for groups of learners.

Support Flexible Learning Experiences

• Allow learners the opportunity to personalize their educations to meet their individual goals.
• Give learners more freedom in how and where they can consume higher education.
• Better serve the growing population of non-traditional learners by offering greater flexibility.
• Provide learners with the opportunity to discover new courses and expand their educations on their schedules.